The Secret of Building Virtual Worlds for Top Brands

Michael Potts teaches XR worldbuilding at UCLA Extension, has been working with XR technology for the past 28 years and is the CEO of Polycount, An award-winning agency that for the past 24 years has been building digital worlds and immersive experiences for some of the largest companies in the world.

By listening to this episode you will learn:

• How to build virtual worlds on less or more known platforms like Roblox or Fornite

• How the team uses AI in their workflow

• The incredible potential he sees for the Vision Pro

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